Future of Product
Future of Product Podcast
How to build an ethical AI product | Marko Jak (Co-founder @ Secta Labs)
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How to build an ethical AI product | Marko Jak (Co-founder @ Secta Labs)

"You never know what's going to happen with AI next... it makes it hard to sleep at night sometimes"... - Marko Jak

Listen now on Apple, Spotify, or YouTube.



Marko Jak is the co-founder of Secta Labs - the AI headshot generator. In this episode, Marko discusses the 3-step diffusion process that Secta uses to make the magic happen, the crucial role that we play as AI builders in shaping the ethics of the industry - and how we can do so more responsibly, and gives his takes on the state of the industry and its ever changing nature. Here’s an overview of our discussion:

  • Introduction and background (0:00)

  • The magic behind the model (7:52)

  • How does Secta use AI internally? (16:11)

  • Unique challenges to building in the era of AI (27:09)

  • How to build an ethical AI product (35:34)

  • How to build AI into your own product (41:28)

  • Conclusion and contact information (53:32)


Where to find Marko Jak:

Where to find Max:


Podcast transcript linked here:

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Future of Product
Future of Product Podcast
Future of Product Podcast is a weekly podcast in which Maxwell Matson, writer of Future of Product, sits down with founders and product leaders at rising AI startups to discuss their product journeys, their teams' approach to using AI, and their opinions on the hottest issues in the space.